Archive for Pepperjam
Affiliate Management Case Study – Flirty Aprons
Posted by: | CommentsAffiliates Love Promoting Flirty Aprons During Holiday Gift Seasons
Provo, UT (PRWEB) July 16, 2010
When looking for the next growth opportunity online, the owners of Flirty Aprons decided it was time to launch an affiliate marketing program and hired Greg Hoffman Consulting to handle the project. Since last Fall, the wildly popular ecommerce site has seen a solid 30% growth through affiliate traffic.
Flirty Aprons first launched on the ShareASale network at the beginning of the Holiday season in early November, 2009. The affiliate management strategy was to recruit as many affiliates as possible and get them active quickly so as to capitalize on the holiday rush. Several weeks later, they launched another program on Commission Junction. Sales started immediately for affiliates in both networks and Flirty Aprons finished November with more than 100 sales combined at 4.5% conversion.
“Our total holiday sales in 2009 were fantastic but Mother’s Day 2010 trumped even those amazing figures,” said Joseph Hansen, CEO of Flirty Aprons. “We knew our sales were historically higher around Mother’s Day (than other non-holiday months) but they were really over the top this year. The affiliate channel helped us grow tremendously by adding thousands of new customers.”
Melea Johnson, owner of www.freebies2deals.com, was one of Flirty Aprons top performing affiliates this year.
“Mom’s love a cute and fun product, but they also love a great price,” she said. “And, that is exactly what Flirty Aprons is all about.”
Affiliate marketing isn’t usually this easy for merchants but Hansen and his team worked hard on fine tuning conversions on each product page and made the sales process very simple for customers, according to Greg Hoffman, President of Greg Hoffman Consulting. “Their aprons are unique gifts for mom, priced well and fun for affiliates to promote,” he added.
To combat seasonality, Hoffman is working with Flirty Aprons to come up with powerful affiliate-based promotions to keep the traffic coming. Through a combination of special sales, coupons and deals along with individual communication and intense recruiting of affiliates, Hoffman is preparing the program to be one of the hottest products for Cyber Monday 2010 and Mother’s Day 2011.
Flirty Aprons can be found on the ShareASale, Commission Junction and Pepperjam networks. The program pays 15% with a 60-day cookie. The program conversion rate ranges between 3% – 7% and the typical Earnings Per Click (EPC) is around $30. The datafeed is updated regularly and is available in Popshops and other popular tools for affiliates.
Flirty Aprons was founded by two married couples: Joseph and Heather Hansen, and Spencer and Jamie Taylor. When the owners initially met they discovered they each had a strong passion for business. They knew that their partnership would be enriched with a variety of skills that would allow them to create a successful and enjoyable business. Their products include aprons for women, children and men.
Greg Hoffman Consulting is an outsourced program management agency with merchants in the top affiliate networks. The GHC team consists of two experienced affiliate managers and a recruiter. Visit www.greghoffmanconsulting.com to learn more about our style of affiliate management.
Mother’s Day Gift? – Aprons!
Posted by: | CommentsI think the title says it all. If you haven’t heard me say this before, Mother’s Day 2009 had a higher conversion rate than Christmas 2009 sitewide for Flirty Aprons. The affiliate programs started just before the holidays last year and many of our affiliates earned big time commissions so they can confirm the product sells well. This is the time of year we’ve been waiting for!
In fact, our new 40% coupon went live earlier this week and we’ve already seen some HUGE sales. The biggest so far was a $181 order in ShareASale. That’s a customer buying 10 aprons for every mother they know! It’s a simple, low price point, fun product to promote for Mother’s Day.
Get your links up, use the coupon and let me know what you need. Here is a link to the top 5 bestsellers on FlirtyAprons.com.
Flirty Aprons is live on ShareASale, Commission Junction and Pepperjam. Unique 40% coupons have been added to each network so log in to grab the deals or text links.
Apron Inventory Blowout Sale
Posted by: | Comments
20% off with a $40 minimum purchase for the next 10 days!
Plus a “TEMPORARY” boost to 40% Commission
7 Day Conversion – 5%
In anticipation of a huge Mother’s Day, we need to make room in the Flirty Aprons warehouse so we are having a blowout inventory sale for the next 10 days. Customers get a 20% off coupon if they spend at least $40 and affiliates get a bump in commission up to 40% during this promotion.
Coupons
Note: “One coupon per purchase”
Promote this coupon code: take20off for 20% off purchase of $40 or more. Expires 3/15.
Free Shipping with this code: Ship4zero for purchase of $60 or more. Expires 3/31.
Have you joined yet?
Flirty Aprons on Commission Junction
Increased Default Commission for Flirty Aprons
Posted by: | CommentsThe Flirty Aprons Affiliate Program started with such a bang just before the holidays, we want to reward affiliates with a permanent bump in commission. Your new default commission is 15% in ShareASale, Commission Junction and PepperJam. December had an unbelievable conversion rate in ShareAsale – 11.37% and a very good performance in CJ with 5.35%. Sales for Valentines Day were still strong but we anticipate an even bigger holiday for Mother’s Day. Last year, site statistics were off the scale in April and May. Believe the hype!
There is one other change in terms. We are restricting trademark bidding in all networks. We have chosen select partners for trademark bidding but we certainly encourage affiliates to use our non-trademark keywords. If you are interested in non-trademark bidding, please contact us and we can work with you on an even higher commission.
Sign up for Flirty Aprons in ShareASale.
Sign up for Flirty Aprons in CJ.
Sign up for Flirty Aprons in PepperJam.
Affiliate Management Discount
Posted by: | Comments
Here’s an offer you can’t refuse. Any merchants I meet at Affiliate Summit West (ASW10) this weekend will get a 50% discount on the first month of affiliate management and recruiting from Greg Hoffman Consulting.
Also, anyone that gives me a referral for affiliate management during ASW10 will get a 20% commission from the first month’s full retainer. I would love to start working with a coffee affiliate program again and if you happen to find the next greatest Flirty Apron merchant, I will reward you handsomely. I’m currently managing programs in ShareASale, Commission Junction and Pepperjam. I have room for more and I can expand quickly if need be, I have an affiliate manager standing by on Skype.
I’ve got my dragon poken from PokenZoo and 250 new business cards from Easy Card Designer and I’m not afraid to use them! Here is a link to my schedule at ASW10.
Flirty Aprons Launches on Pepperjam Network
Posted by: | CommentsMy first exposure to Pepperjam was a few conversations with Kris Jones while I was at the Kowabunga network. Over the years we have talked about affiliate marketing but it was last month that Kris encouraged me to look at launching one of my clients on the network. Flirty Aprons was ready to expand. We launched with great success on ShareASale and Commission Junction. The expansion decision was easy.
So, we launched quietly over the weekend. Same offer, same banners and coupons but I’m hoping to meet a whole new set of affiliates.
Join FlirtyAprons.com on Pepperjam Network.
On another note, my apron came in last week and I promised someone a picture of me in it. So here it is. The Marketing Gorilla in an apron from Flirty Aprons.com.
